Online Casino Moving Into the Spanish Market
19th November, 2007
Begawin.com, a new online casino and sportsbook was launched last week by BegawinMalt Ltd to target the Spanish market specifically.
The site is available in English as well, but marketing campaigns will be designed for the Spanish citizens and therefore will be less impressive for Brits or other English speaking countries.
Begawin.com sportsbook operates on the Arland Technologies Bookmaker5 system, which provides odds mainly on Spanish sporting events, but also including various global sporting events. The sites offers betters to use a mobile sports betting connection of Moconso AG.
There are also a number of casino games that site offers to the Spanidh public, thatuses Net Entertainment’s CasinoModule.
The site’s management feels that Spanish market offers a great potential for expansion and early leadership for those companies that start actively penetrating it first.
Managing director of Begawin.com, Blair Wood, explains: “Spain is one of the most important and interesting markets in Europe with regard to its growth potential and, with our expert knowledge of the Spanish gaming market, we are expecting great success.”
So it seems all online casino groups are starting to explore different markets and sub-markets in order to convert the unpleasant hit on the revenues, caused by the exclusion of American market from the potential customer base, to the different markets that have their risks and opportunities assigned for the newcomers. 888.com, for instance, is going to have on-plain casino facilities installed for the 4 different airline customers.
